Blair Joinery positioned as the go-to choice for premium timber windows and doors in Clydebank

The brief

Blair Joinery needed a site that instantly feels high-quality and trustworthy, clearly highlights timber windows and doors, and makes it easy for homeowners to get in touch. The goal was simple: look premium, prove the work, and remove friction from enquiring.

Homepage built to feel premium in seconds

Clear headline, strong first impression, and a direct “Get in Touch” call to action for faster enquiries.

Clear positioning without the waffle

Homeowners don’t want to guess what you do. We made the offer obvious: timber windows and doors, manufactured and fitted - then built the layout to back that up with proof.

Services laid out how customers actually think

Timber windows and doors split cleanly so people find what they need fast.

Make the decision easy

People decide quickly based on confidence. We used clean service sections, simple explanations, and a flow that naturally leads into proof (gallery + reviews) before the contact step.

About section that reinforces trust

A simple credibility section that confirms experience, quality standards, and who you’re dealing with.

Low-friction enquiry flow

Tap-to-call + quick form - built for mobile so leads don’t drop off.

The outcome

The new site is bringing in real attention from the right people - not just “traffic”. In the last 12 months, 700+ new visitors found Blair Joinery and the average visitor spent long enough on the site to actually read, view work, and decide whether to enquire.

Proof it’s being used by real prospects

716 active users, 713 new users, and 38s average engagement time over the last year.

What we delivered

• Premium-looking homepage with clear joinery positioning
• Service structure for timber windows and doors
• Proof-led layout using gallery and reviews to build confidence
• Mobile-first contact flow (tap-to-call + simple form)
• Clean structure that supports conversions and SEO